01 / TRY SOMETHING NEWSPORTS
SPORTS
VILLAGE
Discover your sport, build new skills and have fun.
EXPLORE SPORTS✳ MIAMI BEACH / JANUARY 2027
A girls-first sports & wellness experience inspiring the next generation of leaders.
A place to discover your strength, explore new sports, prioritize wellness and find your people. A girls-first experience with a purpose that lasts beyond the event.
Exact event date, venue and registration details coming soon.
A Miami Beach Youth Sports Foundation initiative.
THE FUTUREPLAYS
HERE.✳
DISCOVER / MOVE / BELONG
HERE.✳
DISCOVER NEW SPORTS✳PRIORITIZE WELLNESS✳BUILD CONFIDENCE
01 / WHY PLAY LIKE HER?
EVERY GIRL DESERVES THE CHANCE TO DISCOVER HER SPORT.
It starts with a chance to try. A coach who believes in her. A sport that makes her light up. A community where she belongs.
Girls face barriers to starting sports and staying involved, from access and cost to a lack of support or belonging. PLAY LIKE HER is about opening more doors and creating a place where girls feel they belong.
BELONGING MATTERS1 in 3
Roughly one in three girls ages 14–18 does not feel that sports are for someone like her.
WHEN GIRLS PLAY,
EVERYONE WINS.
EVERYONE WINS.
01CONFIDENCE
02LEADERSHIP
03MENTAL HEALTH
04PHYSICAL HEALTH
05ACADEMIC PERFORMANCE
06A SENSE OF BELONGING
THE BIG PICTURE
ONE MOVEMENT.
Endless possibility.
Our vision is to create Miami Beach's premier girls sports and wellness experience—where every girl has a chance to discover new sports, connect with female role models, care for her body and mind, and find community.
PLAY. THRIVE. LEAD.
MADE FOR MIAMI BEACH
A COMMUNITY READY FOR MORE.
Big aspirations start close to home. PLAY LIKE HER is designed to make it easier for local girls to discover new sports, meet role models and connect with each other.
6,000+
GIRLS AGES 0–18
40,000+
WOMEN IN MIAMI BEACH
7
PUBLIC SCHOOLS
50+
COMMUNITY PARTNERSHIP OPPORTUNITIES
Community estimates from the event concept deck. The partnership figure represents outreach potential, not confirmed sponsors or attendance.
02 / THE EXPERIENCE
ALL THE WAYS
TO PLAY LIKE HER.
Think your favorite wellness festival meets the best sports day ever. Seven experiences designed to help girls discover, move, recharge and connect.
NUTRITION
VILLAGE
Good food, smart choices, big energy.
CONFIDENCE
STAGE
PLAY LIKE HER Talks: real stories and advice from women and girls who inspire.
FIND YOUR VOICEBEAUTY &
SELF-CARE
Celebrate the way you feel and express yourself.
GIRLS
LOUNGE
A place to chill, connect and just be you.
FIND YOUR PEOPLEBRAND
EXPERIENCES
Memorable activations from brands that believe in girls.
SEE THE POSSIBILITIES03 / DISCOVER YOUR SPORT
THE SPORT THAT
FEELS LIKE YOU.
You don't have to be the best. You just have to begin.
Find the sport that feels like you through welcoming mini clinics, female coaches and supportive instruction. Try something new, build confidence and discover opportunities to keep playing, with on-site QR links to participating programs.
Planned activities. The final clinic lineup, age groups, times and participating coaches will be announced with registration.
ALREADY HAPPENING. RIGHT HERE.
MORE GIRLS.
MORE WAYS TO PLAY.
From first tries to growing confidence. A look at girls in our community's sports programs.
Real girls. Real community programming. These photos show prior activities, not the January 2027 event.
BREATHE IN. BELIEVE BIG.04 / WELLNESS & RECOVERY
STRONG IN
BODY. Strong in mind.
Wellness is part of the game.
Move, recover and recharge. Explore simple ways to care for your energy, support your mind and feel your best, on and off the field.
YOGAPILATESMOBILITYRECOVERYMINDFULNESSBREATHWORKSTRETCHINGHYDRATIONHEALTHY HABITSSPORTS PSYCHOLOGY
05 / MORE THAN SPORTS
FEEL GOOD.
BE ALL OF YOU.
01 / THE SELF-CARE EDIT
BEAUTY &
SELF-CARE.
Confidence looks good on everyone. Explore athlete skincare, hair care and braiding, sun protection, sports hairstyles, recovery products and confidence workshops. Care for yourself, on and off the field.
HAIR & BRAIDSSKIN & SUNCONFIDENCE
02 / FOOD IS FUEL
FUEL YOUR
BODY.
Good food. Strong bodies. Big energy. Discover smoothies and juices, healthy snacks, sports nutrition, hydration stations and cooking demonstrations, with simple healthy habits to take home.
HYDRATENOURISHRECOVER
PLAY LIKE HER TALKS & THE GIRLS LOUNGE
IT'S NOT JUST
ABOUT THE GAME.
It's about raising your hand. Making a friend. Trying again. Finding your voice. Meeting women who show you what's possible.
PLAY LIKE HER TALKS
Real stories, real advice and conversations with female athletes, coaches and leaders about confidence, resilience, well-being and finding your path.
THE GIRLS LOUNGE
A welcoming place to relax, connect and be yourself. Meet new friends, share your voice and feel part of the movement.
YOU BELONG
HERE.
HERE.
06 / BEYOND THE EVENT
ONE DAY CAN
START SOMETHING BIG.
Our goal goes beyond the experience itself: more girls trying sports, more chances to stay involved, and more girls growing into the next generation of leaders.
EXPLORE PARTNERSHIPS01 SCHOLARSHIPS
02 FREE GIRLS CLINICS
03 COACH EDUCATION
04 EQUIPMENT & ACCESS
05 PROGRAM LAUNCHES
06 GIRLS LEAGUES
07 LEADERSHIP OPPORTUNITIES
08 VOLUNTEER PATHWAYS
BRAND EXPERIENCES
IMAGINE THE
POSSIBILITIES.
From a confidence studio to a wellness lounge or nutrition station, purpose-led brands can create moments girls remember.
CONFIDENCE STUDIOWELLNESS LOUNGEBEAUTY BARFUEL STATIONRECOVERY ZONEBRAID BAR
Illustrative activation concepts only. Brand names in the original concept presentation are examples, not confirmed sponsors.
SEE THE ACTIVATION INSPIRATION
Concept artwork supplied for inspiration. These are not photographs of PLAY LIKE HER, and any brands shown are examples, not confirmed sponsors.
BRANDS THAT BELIEVE IN GIRLS.
We are inviting sports and activewear, wellness, nutrition, self-care and community partners to shape the experience. The outreach vision includes brands such as Athleta, Alo, Nike, Lululemon, Sephora, IGK, Supergoop!, Bubble, Rare Beauty, Whole Foods, Poppi, Liquid I.V., Club Pilates, StretchLab, CorePower Yoga, Pura Vida and Bolay, alongside health organizations, universities and local women-owned businesses.
Target partner examples only. Participation is not confirmed.
07 / PARTNER WITH PURPOSE
YOUR SUPPORT.
THEIR FUTURE.
Make more possible for the next generation. Whether you're a brand, a business or a community changemaker, there's room for you in the movement.
BE PART OF THE BEGINNING
FOUNDING PARTNER
LET'S TALK
Shape the experience and its longer-term impact through a customized founding partnership.
START A CONVERSATION01 / LEAD THE MOVEMENT
PRESENTING PARTNER
$25,000+
Top-tier title presence, major activation, prominent media recognition and speaking opportunities.
START A CONVERSATION02 / GO BIG
GOLD PARTNER
$10,000+
Large activation, stage presence, campaign visibility and recognition throughout the event.
START A CONVERSATION03 / SHOW UP
SILVER PARTNER
$5,000+
Activation space, website visibility, on-site recognition and social promotion.
START A CONVERSATION04 / LIFT HER UP
SUPPORTING PARTNER
$2,500+
Website recognition and signage visibility supporting a girls-first experience.
START A CONVERSATION05 / MAKE A MOMENT
ACTIVITY SPONSOR
$1,000+
Support a particular clinic or experience through activity branding and event signage.
START A CONVERSATIONContribution amounts and sample benefits are based on the event deck and remain subject to availability and final agreement. All amounts are USD.
A COMMUNITY READY TO CONNECT
ONE MISSION.
MANY VOICES.
Our planned outreach brings the movement to girls, parents, families, coaches and community leaders through schools, PTAs, youth organizations, social media, email, local press, female athletes and partner networks.
Proposed outreach channels, not guaranteed media coverage or confirmed promotional partnerships.
DON'T MISS THE MOMENT
SHE'S GOT
NEXT.
Be the first to hear when the date, location and registration details drop.
JANUARY 2027 ✳ MIAMI BEACH
CREATE SOMETHING MEANINGFUL
LET'S MAKE
IT HAPPEN.
Interested in sponsoring a village, creating a brand experience, providing in-kind support or bringing your community into the movement? Tell us what you have in mind.
A FEW THINGS TO KNOW
GOOD
QUESTIONS.
WHEN IS PLAY LIKE HER?
The event is planned for January 2027 in Miami Beach. The exact day, start time and venue will be announced once confirmed.
WHO CAN ATTEND?
PLAY LIKE HER is designed around girls' sports, confidence and well-being. Age groups, clinic availability and family participation details will be announced with registration.
IS REGISTRATION OPEN?
Not yet. The interest list will let adults receive updates, but it does not reserve a spot or serve as event registration.
WHAT WILL GIRLS GET TO TRY?
The concept features sports, movement, wellness, self-care and community experiences. The final program, activity leaders and schedule will be shared closer to the event.
HOW CAN MY BRAND BE PART OF IT?
We welcome sponsorship, activity support, in-kind brand activations and community collaborations. Send an inquiry above to connect with the organizing team.